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From Farm to Brand: Crafting the Hinchliffe’s Story

At Redbak, we believe in the power of lasting partnerships. One of our longest-standing collaborations is with Hinchliffe’s, a client we’ve had the pleasure of working with for nearly 20 years. Together, we’ve embarked on a transformative journey that has redefined their brand, marketing, and online presence.

Hinchliffe’s isn’t just a farm shop; it’s a cherished destination that embodies the spirit of local produce and community. When they approached us, they had a rich history and a passionate vision but needed a brand makeover to match their ambition. We rolled up our sleeves and got to work, starting with a complete brand overhaul.

We delved into Hinchliffe’s heritage, values, and goals to create a brand identity that truly reflects their essence. From a refreshed logo that exudes warmth and tradition to a contemporary colour palette and typography, every element was designed to resonate with their loyal customers and attract new ones.

Established 1929

Engaging the Community

To ensure Hinchliffe’s message reached far and wide, we crafted a comprehensive marketing strategy. From social media campaigns that highlight their seasonal offerings and special events to email newsletters that keep their community informed and excited, we’ve covered all bases.

Our approach is always data-driven yet deeply personal, ensuring that every marketing effort feels authentic and engaging. We’ve helped Hinchliffe’s build a strong online community that’s as passionate about their produce as they are.

A Lasting Impact

The transformation of Hinchliffe’s has been nothing short of remarkable. Together, we’ve not only elevated their brand but also strengthened their market presence. Their success is a testament to the power of collaboration and creative thinking.

At Redbak, we’re immensely proud of our partnership with Hinchliffe’s. It’s a shining example of how we can help brands grow, evolve, and thrive. Here’s to many more years of shared success and innovation!

Hinchliffes Website

“We’ve used Redbak for nearly 20 years. What began as a request for a brand new website grew into a true partnership between our two companies. With such attention to detail given to all aspects of our sales & marketing, design, branding, website and social media the team at Redbak become a vital part of our company. They are talented and professional, but most of all they care deeply about the customer and the results they can help you realise.”

Simon Hirst
Partner, Hinchliffe’s Farm Shop

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